[
  {
    "id": "seo-101",
    "title": "SEO Foundations",
    "slug": "seo-foundations",
    "category": "SEO",
    "level": "Beginner",
    "price": 99,
    "currency": "USD",
    "durationHours": 8,
    "format": "Self-paced",
    "rating": 4.6,
    "lessons": 24,
    "language": "English",
    "shortDescription": "Learn search intent, on-page basics, and technical SEO essentials.",
    "description": "A comprehensive start to SEO: keyword research, content structure, crawling, indexing, and performance tracking.",
    "syllabus": ["Search intent mapping", "Keyword research workflow", "On-page optimization", "Technical audits 101", "Measuring impact with GA4"],
    "tags": ["seo", "keywords", "technical"]
  },
  {
    "id": "seo-tech",
    "title": "Technical SEO Sprint",
    "slug": "technical-seo-sprint",
    "category": "SEO",
    "level": "Advanced",
    "price": 149,
    "currency": "USD",
    "durationHours": 10,
    "format": "Self-paced",
    "rating": 4.7,
    "lessons": 18,
    "language": "English",
    "shortDescription": "Fix crawl issues, speed, and site architecture at scale.",
    "description": "Dive into advanced crawling, log analysis concepts, JavaScript SEO, and site speed optimization.",
    "syllabus": ["Crawl budget signals", "Robots and sitemaps", "Core Web Vitals basics", "Rendering pitfalls", "Internal linking systems"],
    "tags": ["technical", "performance"]
  },
  {
    "id": "ppc-101",
    "title": "Google Ads Fundamentals",
    "slug": "google-ads-fundamentals",
    "category": "PPC",
    "level": "Beginner",
    "price": 119,
    "currency": "USD",
    "durationHours": 9,
    "format": "Self-paced",
    "rating": 4.5,
    "lessons": 21,
    "language": "English",
    "shortDescription": "Structure campaigns, write ads, and manage budgets.",
    "description": "Learn account setup, match types, bid strategies, and conversion tracking with practical checklists.",
    "syllabus": ["Account architecture", "Keyword match strategy", "Ad writing", "Bidding and budgets", "Conversions and tracking"],
    "tags": ["ppc", "google ads"]
  },
  {
    "id": "ppc-scale",
    "title": "Scaling Paid Search",
    "slug": "scaling-paid-search",
    "category": "PPC",
    "level": "Intermediate",
    "price": 179,
    "currency": "USD",
    "durationHours": 11,
    "format": "Self-paced",
    "rating": 4.6,
    "lessons": 20,
    "language": "English",
    "shortDescription": "From SKAG to STAG, improve CTR and CPA with systemized tests.",
    "description": "A framework for scaling search campaigns, creative testing, and query mining with negative controls.",
    "syllabus": ["Query mining", "Ad testing cadence", "Budget reallocation", "Quality Score levers", "Smart bidding tuning"],
    "tags": ["ppc", "scaling"]
  },
  {
    "id": "ga4-101",
    "title": "GA4 Essentials",
    "slug": "ga4-essentials",
    "category": "Analytics",
    "level": "Beginner",
    "price": 89,
    "currency": "USD",
    "durationHours": 6,
    "format": "Self-paced",
    "rating": 4.4,
    "lessons": 16,
    "language": "English",
    "shortDescription": "Set up GA4, events, and simple dashboards.",
    "description": "Understand data model, events, conversions, and basic reporting with GA4.",
    "syllabus": ["Property setup", "Event design", "Conversions", "Reports", "Debugging"],
    "tags": ["analytics", "ga4"]
  },
  {
    "id": "ga4-adv",
    "title": "GA4 Advanced Analysis",
    "slug": "ga4-advanced-analysis",
    "category": "Analytics",
    "level": "Advanced",
    "price": 149,
    "currency": "USD",
    "durationHours": 10,
    "format": "Self-paced",
    "rating": 4.6,
    "lessons": 22,
    "language": "English",
    "shortDescription": "Attribution, funnels, BigQuery exports, and modeling.",
    "description": "Learn robust attribution, advanced funnels, cohort analysis, and BigQuery integrations.",
    "syllabus": ["Attribution models", "Funnel exploration", "Cohorts", "BigQuery export", "Anomaly alerts"],
    "tags": ["analytics", "bigquery"]
  },
  {
    "id": "email-101",
    "title": "Email Marketing Basics",
    "slug": "email-marketing-basics",
    "category": "Email",
    "level": "Beginner",
    "price": 79,
    "currency": "USD",
    "durationHours": 5,
    "format": "Self-paced",
    "rating": 4.3,
    "lessons": 14,
    "language": "English",
    "shortDescription": "Build lists ethically and send emails that convert.",
    "description": "Covers opt-in methods, segmentation, deliverability, and lifecycle automation.",
    "syllabus": ["List growth", "Segmentation", "Deliverability", "Campaigns", "Automation"],
    "tags": ["email", "automation"]
  },
  {
    "id": "email-pro",
    "title": "Lifecycle Email Mastery",
    "slug": "lifecycle-email-mastery",
    "category": "Email",
    "level": "Intermediate",
    "price": 129,
    "currency": "USD",
    "durationHours": 8,
    "format": "Self-paced",
    "rating": 4.6,
    "lessons": 19,
    "language": "English",
    "shortDescription": "Design sequences that retain and expand revenue.",
    "description": "Onboarding, activation, expansion, and reactivation flows with metrics.",
    "syllabus": ["Onboarding", "Activation", "Win-back", "A/B testing", "Metrics"],
    "tags": ["email", "lifecycle"]
  },
  {
    "id": "social-101",
    "title": "Social Media Strategy",
    "slug": "social-media-strategy",
    "category": "Social",
    "level": "Beginner",
    "price": 69,
    "currency": "USD",
    "durationHours": 6,
    "format": "Self-paced",
    "rating": 4.2,
    "lessons": 15,
    "language": "English",
    "shortDescription": "Plan content, test creatives, and measure outcomes.",
    "description": "Editorial calendars, creative testing, and practical measurement loops.",
    "syllabus": ["Audience mapping", "Content pillars", "Creative testing", "Analytics", "Playbooks"],
    "tags": ["social", "content"]
  },
  {
    "id": "social-ads",
    "title": "Paid Social Playbook",
    "slug": "paid-social-playbook",
    "category": "Social",
    "level": "Intermediate",
    "price": 139,
    "currency": "USD",
    "durationHours": 9,
    "format": "Self-paced",
    "rating": 4.5,
    "lessons": 18,
    "language": "English",
    "shortDescription": "Build and scale high-ROI creative for social ads.",
    "description": "Creative strategy, offer testing, and scaling systems for paid social.",
    "syllabus": ["Offer testing", "Audience expansion", "Budget scaling", "Creative systems", "Attribution"],
    "tags": ["social", "paid social"]
  },
  {
    "id": "content-101",
    "title": "Content Marketing Essentials",
    "slug": "content-marketing-essentials",
    "category": "Content",
    "level": "Beginner",
    "price": 89,
    "currency": "USD",
    "durationHours": 7,
    "format": "Self-paced",
    "rating": 4.4,
    "lessons": 17,
    "language": "English",
    "shortDescription": "Turn research into content that ranks and converts.",
    "description": "Content strategy, briefs, outlines, and distribution with analytics feedback.",
    "syllabus": ["Research", "Briefs", "Outlines", "Publication", "Distribution"],
    "tags": ["content", "seo"]
  },
  {
    "id": "content-ops",
    "title": "Content Ops & Governance",
    "slug": "content-ops-governance",
    "category": "Content",
    "level": "Intermediate",
    "price": 129,
    "currency": "USD",
    "durationHours": 8,
    "format": "Self-paced",
    "rating": 4.5,
    "lessons": 16,
    "language": "English",
    "shortDescription": "Build content workflows and governance that scale.",
    "description": "Roles, workflows, style guides, and quality assurance in content production.",
    "syllabus": ["Workflows", "Governance", "QA", "Style guides", "Metrics"],
    "tags": ["content", "operations"]
  },
  {
    "id": "ecom-101",
    "title": "E-commerce Marketing Basics",
    "slug": "ecommerce-marketing-basics",
    "category": "E-commerce",
    "level": "Beginner",
    "price": 99,
    "currency": "USD",
    "durationHours": 7,
    "format": "Self-paced",
    "rating": 4.3,
    "lessons": 15,
    "language": "English",
    "shortDescription": "Drive store traffic and conversions with a simple playbook.",
    "description": "Covers merchandising, CRO basics, paid channels, and retention loops.",
    "syllabus": ["Merchandising", "CRO", "Channels", "Retention", "Analytics"],
    "tags": ["ecommerce", "cro"]
  },
  {
    "id": "ecom-ads",
    "title": "Shopping Ads Mastery",
    "slug": "shopping-ads-mastery",
    "category": "E-commerce",
    "level": "Intermediate",
    "price": 159,
    "currency": "USD",
    "durationHours": 10,
    "format": "Self-paced",
    "rating": 4.6,
    "lessons": 20,
    "language": "English",
    "shortDescription": "Optimize product feeds and scale Shopping campaigns.",
    "description": "Feed health, campaign structure, bidding, and incremental lift measurement.",
    "syllabus": ["Feed health", "Campaign types", "Bidding", "Negatives", "Measurement"],
    "tags": ["ecommerce", "ppc"]
  },
  {
    "id": "auto-101",
    "title": "Marketing Automation Intro",
    "slug": "marketing-automation-intro",
    "category": "Automation",
    "level": "Beginner",
    "price": 109,
    "currency": "USD",
    "durationHours": 6,
    "format": "Self-paced",
    "rating": 4.4,
    "lessons": 14,
    "language": "English",
    "shortDescription": "Design simple, reliable automations that save hours.",
    "description": "Event triggers, lead scoring basics, and cross-channel orchestration.",
    "syllabus": ["Triggers", "Scoring", "Journeys", "Data hygiene", "Reporting"],
    "tags": ["automation", "workflows"]
  },
  {
    "id": "auto-ops",
    "title": "Automation Operations",
    "slug": "automation-operations",
    "category": "Automation",
    "level": "Advanced",
    "price": 169,
    "currency": "USD",
    "durationHours": 9,
    "format": "Self-paced",
    "rating": 4.6,
    "lessons": 18,
    "language": "English",
    "shortDescription": "Governance, QA, and observability for marketing ops.",
    "description": "Scaling automation, error handling, data contracts, and audit trails.",
    "syllabus": ["Governance", "QA", "Observability", "Contracts", "Audits"],
    "tags": ["automation", "ops"]
  },
  {
    "id": "seo-local",
    "title": "Local SEO Bootcamp",
    "slug": "local-seo-bootcamp",
    "category": "SEO",
    "level": "Intermediate",
    "price": 99,
    "currency": "USD",
    "durationHours": 6,
    "format": "Self-paced",
    "rating": 4.5,
    "lessons": 15,
    "language": "English",
    "shortDescription": "Rank locally with intent pages and citations.",
    "description": "Build local intent clusters, NAP consistency, and review flywheels.",
    "syllabus": ["Local intent", "Citations", "Reviews", "GBP", "Tracking"],
    "tags": ["seo", "local"]
  },
  {
    "id": "ppc-remarket",
    "title": "Remarketing Systems",
    "slug": "remarketing-systems",
    "category": "PPC",
    "level": "Intermediate",
    "price": 119,
    "currency": "USD",
    "durationHours": 7,
    "format": "Self-paced",
    "rating": 4.4,
    "lessons": 14,
    "language": "English",
    "shortDescription": "Build audiences that convert over time.",
    "description": "Audience segmentation, creative refresh cycles, and incremental lift tests.",
    "syllabus": ["Segmentation", "Audiences", "Creative refresh", "Measurement", "Privacy"],
    "tags": ["ppc", "remarketing"]
  },
  {
    "id": "social-ugc",
    "title": "UGC for Growth",
    "slug": "ugc-for-growth",
    "category": "Social",
    "level": "Beginner",
    "price": 79,
    "currency": "USD",
    "durationHours": 5,
    "format": "Self-paced",
    "rating": 4.2,
    "lessons": 12,
    "language": "English",
    "shortDescription": "Source and scale user-generated content ethically.",
    "description": "Outreach, rights management, and content libraries for testing.",
    "syllabus": ["Outreach", "Rights", "Libraries", "Testing", "Compliance"],
    "tags": ["social", "ugc"]
  },
  {
    "id": "content-seo-adv",
    "title": "Advanced Content for SEO",
    "slug": "advanced-content-for-seo",
    "category": "Content",
    "level": "Advanced",
    "price": 159,
    "currency": "USD",
    "durationHours": 10,
    "format": "Self-paced",
    "rating": 4.7,
    "lessons": 20,
    "language": "English",
    "shortDescription": "Build topic clusters and entity-rich content that ranks.",
    "description": "Entity mapping, internal links, content updates, and programmatic approaches.",
    "syllabus": ["Entities", "Clusters", "Internal links", "Updates", "Programmatic"],
    "tags": ["content", "seo", "entities"]
  },
  {
    "id": "analytics-sql",
    "title": "SQL for Marketers",
    "slug": "sql-for-marketers",
    "category": "Analytics",
    "level": "Beginner",
    "price": 129,
    "currency": "USD",
    "durationHours": 8,
    "format": "Self-paced",
    "rating": 4.5,
    "lessons": 16,
    "language": "English",
    "shortDescription": "Query marketing data with practical SQL patterns.",
    "description": "Selects, joins, windows, and common tasks like funnels and cohorts.",
    "syllabus": ["Basics", "Joins", "Windows", "Funnels", "Cohorts"],
    "tags": ["analytics", "sql"]
  },
  {
    "id": "email-deliver",
    "title": "Email Deliverability Clinic",
    "slug": "email-deliverability-clinic",
    "category": "Email",
    "level": "Advanced",
    "price": 139,
    "currency": "USD",
    "durationHours": 7,
    "format": "Live online",
    "rating": 4.6,
    "lessons": 10,
    "language": "English",
    "shortDescription": "Fix inbox placement and improve sender reputation.",
    "description": "Authentication (SPF, DKIM, DMARC), warm-up plans, and reputation recovery.",
    "syllabus": ["SPF/DKIM/DMARC", "Warm-up", "Reputation", "List hygiene", "Monitoring"],
    "tags": ["email", "deliverability"]
  },
  {
    "id": "ppc-audit",
    "title": "PPC Account Audit Workshop",
    "slug": "ppc-account-audit-workshop",
    "category": "PPC",
    "level": "Advanced",
    "price": 189,
    "currency": "USD",
    "durationHours": 8,
    "format": "Live online",
    "rating": 4.7,
    "lessons": 12,
    "language": "English",
    "shortDescription": "Audit and rebuild underperforming accounts.",
    "description": "Structured audits, data pulls, and rebuilding plans that align with objectives.",
    "syllabus": ["Audit template", "Data pulls", "Rebuild", "QA", "Handover"],
    "tags": ["ppc", "audit"]
  }
]